HEALTH

Church & Dwight promotes Trojan packages in Las Vegas

BY Michael Johnsen

PRINCETON, N.J. Church & Dwight and the Palms Casino Resort on Tuesday announced a partnership featuring a variety of components ranging from the offering of custom vacation packages, invites to C&D’s Trojan Fire & Ice pool parties and night club events, and the introduction of the “Trojan Fire & Ice Get It On At The Palms” sweepstakes.

As part of the deal, Trojan condoms will be the exclusive condoms sold at the Palms during the term of the sweepstakes, and “Intimacy Kits” featuring a variety of Trojan products from its condoms and vibrator lines will be available in every room.

“Our guests are constantly looking for new ways to enhance their Las Vegas experience, and we feel this partnership with Trojan gives them the opportunity to do so,” stated Jon Gray, VP brand and revenue development for the Palms Casino Resort.

The travel packages will be bookable on the Palms Casino Resort website and will provide travelers with special access to various Palms amenities, including its four nightlife spots:  Playboy Club, Moon, Rain and Ghostbar.

In addition to the travel packages, The Palms Casino Resort and Trojan Condoms have created the “Trojan Fire & Ice Get It On at the Palms” sweepstakes, which will send one couple on a Las Vegas getaway for two nights.

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Probiotic strain may aid colicky infants, study finds

BY Michael Johnsen

STOCKHOLM A new study now available online in the journal Pediatrics supported earlier clinical research about the benefits of a specific probiotic strain on colic symptoms in infants, BioGaia recently announced.

In the new study, infants supplemented with Lactobacillus reuteri Protectis showed a significant reduction in crying time. After one week of supplementation, the reduction in crying time was 74% in the L. reuteri Protectis group, compared with 38% in the placebo group.

The primary outcome was a reduction in average crying time to less than three hours per day, which is the limit of colic, within three weeks.

“These results are in line with previous studies on colics and confirm the benefit of L. reuteri in colicky infants,” stated Francesco Savino, department of pediatrics at Regina Margherita Children’s Hospital, University of Turin, Italy.

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G Cubed’s Toe Juice receives ECRM’s Best New Product award

BY Michael Johnsen

CHICAGO G Cubed’s Toe Juice was voted Best New Product on Tuesday by retail buyers attending the ECRM Health Care EPPS show.

The Best New Product award is sponsored by Drug Store News.

Toe Juice, formulated with DemaVine, a blend of plant extracts, is a fast-drying liquid that helps soothe itching and burning feet and refresh and soften dry cracked skin.

Initially sold online through its website Toejuice.com, the product has been picked up for distribution in several Albertsons stores and Walgreens locations in eight states. Toe Juice also is available through Drugstore.com. Toe Juice retails for a suggested price of $9.99 for a 4.6-oz. bottle.

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