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Chocolate-covered raisins, peanuts from Dove hitting store shelves this spring

BY Allison Cerra

HACKETTSTOWN, N.J. — Dove is pairing its chocolate with a new bite-sized candy that combines taste and texture.

New Dove chocolate-covered raisins and peanuts is the latest "hand to mouth" candy from the brand, which will debut on store shelves this spring for a suggested retail price of $3.49 for a 5-oz. bag.

The launch will be supported by a creative, multifaceted marketing campaign, including print, broadcast, online/social media, consumer promotions, in-store and shopper marketing.

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Jelly Belly chocolate-covered candies ‘dips’ into new flavor

BY Allison Cerra

FAIRFIELD, Calif. — Jelly Belly is expanding its Chocolate Dips line to include a new sweet flavor.

The company said its strawberry flavor will be available in a 2.8-oz. bag, building on the brand’s line of convenient smaller bag sizes.

The family of Jelly Bean Chocolate Dips includes coconut, mint, orange, raspberry and Very Cherry flavors.

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Sheila G Brands’ Brownie Brittle line arrives at Publix

BY Allison Cerra

WEST PALM BEACH, Fla. — Sheila G Brands’ Brownie Brittle line has made its way to Publix.

The Brownie Brittle line, which is available in chocolate chip, peanut butter chip and toffee crunch flavors, now is available at Publix stores nationwide. The line initially launched last January.

In addition to Publix, Sheila G Brands products also are available in thousands of stores in the Northeast and Southeast United States, as well as the Caribbean, and at Paradies airport shops, and hotel gift shops across the country.

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