BEAUTY CARE

Body Shop founder passes at 64

BY Antoinette Alexander

LONDON The Body Shop founder Anita Roddick, who used her cosmetics company to help communicate human rights and environmental issues, died Monday after suffering a brain hemorrhage. She was 64.

According to published reports, British Prime Minister Gordon Brown led tributes to Roddick on Tuesday, describing her as a “true pioneer.”

Roddick, who died in a hospital in Chichester with her family at her bedside, had revealed in February that she contracted hepatitis C through a blood transfusion while giving birth to a daughter in 1971.

Roddick revealed the news after becoming the patron of a British charity Hepatitis C Trust. While she had been carrying the disease for more than three decades, it wasn’t detected until two years after a blood test.

According to reports, it wasn’t immediately known whether there was a link between the brain hemorrhage and the disease.

Roddick founded The Body Shop in 1976, selling natural-based beauty products. “It wasn’t only economic necessity that inspired the birth of The Body Shop. My early travels had given me a wealth of experience. I had spent time in farming and fishing communities with pre-industrial people, and had been exposed to body rituals of women from all over the world,” wrote Roddick in a message posted on the company’s Web site. “Why waste a container when you can refill it? And why buy more of something that you can use?”

It was ideas such as these that became the foundation of the company’s environmental activism.

Over the years, Roddick saw the company grow into a cosmetics brand with 2,000-plus retail outlets in more than 50 countries. Last year, L’Oreal acquired the company.

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Olivella introduces olive-oil based face and body bar

BY Antoinette Alexander

NEW YORK Olivella is promoting its new Olivella Face and Body bar, which is made of 100 percent virgin olive oil and naturally contains glycerin.

Formulated using a patent-pending technology developed by Umbria Olii Spa of Italy, the product contains such antioxidants as polyphenols and vitamins A and E. The bars are available in both lightly-scented and fragrance-free formulations.

The company also offers its Olivella Moisturizing Oil, which contains naturally occurring fatty acids and vitamins A and E. The oil also contains squalene, which promises to help the skin layers retain their humidity and combat dryness.

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Goody launches breast cancer survivor awareness campaign

BY Antoinette Alexander

ATLANTA Goody Products, a maker of brushes, combs and fashion hair accessories, and the nonprofit organization Living Beyond Breast Cancer have announced the launch of the third annual campaign to raise awareness and funding for breast cancer survivors.

From September through October, limited edition pink ribbon Goody Ouchless hairbrushes and accessories will be sold at food, drug and mass nationwide. For every limited edition pink ribbon brush and hair accessory sold, Goody will donate 5 percent of the proceeds to LBBC.

The special edition products include hairbrushes ($4.99 and $9.99); Ouchless Elastics ($2.99); Ouchless Headwraps ($3.99); and Ribbon Scarves ($4.99).

The “Comfort for Cause” campaign will also include a national, two-month online celebrity brush auction through the Goody web site at www.goody.com. The effort, powered by eBay, will run through Oct. 31.

Brushes autographed by celebrities including Reese Witherspoon, Jessica Simpson and the casts of “The Sopranos” and “Grey’s Anatomy,” will be auctioned off online with 100 percent of the proceeds benefiting LBBC.

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