AllerMates launches allergy alert wristbands in time for BTS
MONTVALE, N.J. — AllerMates on Thursday announced the launch of its character-driven wristbands designed for children with allergies beginning this September.
The product is introducing a clip-strip program in time for back-to-school. Retail price is $4.99 each.
AllerMates products are hypoallergenic, nickel- and latex-free, and have passed safety testing. The wristbands are adjustable and fit most children.
Derma e hires North American beauty manager
SIMI VALLEY, Calif. — Derma e Natural Bodycare, a maker of natural skin care products, has appointed Michelle Lamey as North American beauty sales manager.
With more than 20 years of experience in sales and retail management, Lamey has worked in all three segments of the retail arena: product manufacturing, sales and buying. During this time, she worked with small luxury brands and gained comprehensive experience in market development, key account management, customer service and event facilitation.
All products are free of parabens and phthalates, 100% vegan, cruelty-free and manufactured with wind energy.
A&P’s Live Better Baby Club hits one-year mark
MONTVALE, N.J. — A&P is celebrating the one-year anniversary of its Live Better Baby Club, which offers members discounts on baby products and other resources for parents.
“Last year, we launched the Live Better Baby Club to meet the needs of our customers with young children,” stated Tom O’Boyle, EVP merchandising and marketing. “The club offers unsurpassed value for the families that shop in our stores.”
Customers can sign up for the free Live Better Baby club online or by visiting the customer service desk at any store. The website also hosts a Mommy Blog with everyday child care tips, and a pregnancy nutrition blog by A&P’s registered dietitian Jacqueline Gomes.
Members of the Live Better Baby Club can receive 10% off the purchase of America’s Choice diapers, as well as all other baby products. The club also offers electronic coupons, free prenatal vitamins and free children’s prescription vitamins through the Live Better Prescription Plan.
The grocer also announced that it has improved its line of America’s Choice diapers to be more comfortable and leak-resistant. New features include an ultra-soft touch, enhanced leak protection, a super-soft accordion stretch fastener and a better-fit stretch waist and contoured shape, the grocer stated.
“We’re excited about the enhancements we’ve made to our diaper products,” added Ajay Kanwar, A&P’s VP own brands. “America’s Choice diapers offer our customers all of the benefits of the national brands at a much better value.”
The full line of America’s Choice and Live Better baby products can be found in all A&P, Pathmark, Superfresh, Waldbaum’s and The Food Emporium stores.