BEAUTY CARE

Acquisitions boost Helen of Troy’s Q3

BY Antoinette Alexander

EL PASO, Texas — Helen of Troy, a marketer and developer of brand-name personal care and household consumer products, posted a boost in third-quarter net sales and net income as its personal care segment benefited from the acquisition of Pert Plus and Sure brands.

Third-quarter net sales for the period ended Nov. 30 totaled $205 million, up 8.2% compared with revenues of $189.4 million in the year-ago period. Net income totaled $27.1 million, or 86 cents per diluted share, compared with $24.7 million, or 80 cents per share, in the year-ago period.

For the personal care segment, sales rose 9.2% to $146.5 million, compared with $134.2 million in the year-ago period. As reported in April, Helen of Troy acquired the Pert Plus hair care and Sure antiperspirant and deodorant brands from Innovative Brands.

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Report: Sara Lee forges ahead with splitting business

BY Allison Cerra

DOWNERS GROVE, Ill. — One week after announcing that it would sell off its shoe care business to SC Johnson, Sara Lee is moving ahead with plans to split its business into two units.

According to published reports, Sara Lee will divide its meat and coffee businesses into two separate companies. In addition to its recent transaction with SC Johnson, Sara Lee has been streamlining its business by selling off its beauty and laundry detergent portfolios to Unilever for $1.6 billion. The deal closed last month.

"The divestiture of our body care and European detergents businesses further enables us to concentrate our efforts in key areas where we have a strong competitive position and can generate significant shareholder value," stated Marcel Smits, interim CEO of Sara Lee. "We remain focused on aggressively driving growth in our core coffee and protein categories."

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Binaca product re-enters market

BY Allison Cerra

LOS ANGELES — Dr. Fresh said that it has reintroduced a Binaca brand product.

Binaca breath drops, available in a compact-sized bottle (3.7 mL) that fits just as easily into a pocket, gives on-the-go consumers a way to keep their breath fresh. Sold as a three-pack, Binaca fresh drops carry a suggested retail price of $1.99.

“Binaca is a classic, but now it’s updated to fit today’s lifestyles. We also hope to bring baby boomers back into the fold through their nostalgia for the breath drops,” said Daniel Enriquez, VP sales and marketing for Dr. Fresh, the oral care company that acquired the Binaca brand in 2008.

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