News

Abbott, Men’s Health Network launch ‘Drive for Five’ men’s health awareness campaign

BY Michael Johnsen

NEW YORK — Abbott on Wednesday launched Drive for Five, a multifaceted, disease education and men’s health awareness initiative, to encourage men to take a more proactive approach to their personal health.

As part of the campaign, Abbott partnered with Men’s Health Network to sponsor and conduct one of the largest men’s health assessments to date to uncover insights into the attitudes of men when it comes to seeking medical advice. The survey found that most men take a casual approach to their health. In fact, 61% of men said they are "semi-proactive about health," responding to medical emergencies when needed and admittedly are not proactive about annual doctor visits and preventative medicine.

Some 52% of men reported they usually see a doctor when something needs to be "fixed," and the majority (63%) reported that prolonged, severe pain is the main "breaking point" for when they will visit the doctor,. Bleeding, vomiting or itching alone doesn’t drive most men to see a doctor. 

As many as 46% of men surveyed said doctor visits make them nervous, anxious or scared. Half admitted that their biggest fear before going to the doctor is finding out they have a serious health problem. Most of the men surveyed said they hope to live well into their 80s or beyond, but slightly more than half (51%) said they are worried about their health right now and less than 1-in-3 men described his overall health as "excellent."

"What is clear from the survey findings is that there is an emotional barrier to going to the doctor, and it is important that we encourage men to be more proactive about their health and have productive conversations with their doctors," said Steven Lamm of the New York University School of Medicine and Drive for Five campaign spokesperson. 

Even though 69% of men surveyed said they have had a check-up or wellness screening in the past year, the survey found that most men still lack knowledge about important health issues. Only 1-in-3 men are "very knowledgeable" about the health impact of high blood pressure and glucose levels. Fewer still are "very knowledgeable" about caloric intake, the impact of a high-sodium diet and the possible implications of high prostate-specific antigen (PSA) levels.

More than one-third of men reported that a spouse or significant other is the most powerful motivator in their decision to see a doctor. Men in relationships are more likely to have a primary care physician, visit a doctor at least once a year for a wellness check-up and generally are less reluctant to schedule their own doctor’s appointments.


Interested in this topic? Sign up for our weekly Collaborative Care e-newsletter.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?
News

Helen of Troy launches line of personal massagers

BY Michael Johnsen

EL PASO, Texas — Helen of Troy recently introduced Body Innovations, a new line of home massage products. 

The new line includes the BIMA7502 personal mini massager in assorted colors. This massager features three interchangeable attachments. There also is the BIMA7503 personal mini massager, which features variable massage speeds and is waterproof. Both personal massagers are available at Walgreens at a suggested retail price of $16.99.

The BIMA7506 rechargeable personal massager is a rechargeable cordless massager with two speed intensities and is available at Walgreens and Target.com for $32.99. Additionally, the company’s BIMA7599 personal mini massager is available in three colors and includes a convenient travel pouch. The massager currently is available at Rite Aid and AAFES for $14.99, the company reported.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?
News

Dr Pepper Snapple Group joins United Way’s GCL program

BY Allison Cerra

PLANO, Texas — Dr Pepper Snapple Group has joined the United Way Worldwide Global Corporate Leadership program.

DPS said joining the GCL program — which is committed to improving lives, helping families and building opportunities through strengthening communities — reinforces DPS’s continued support of United Way. DPS has raised and donated more than $4.1 million to the organization since 2008.

"We are proud to be a part of the Global Corporate Leadership program as part of our commitment to our communities," DPS EVP corporate affairs Tina Barry said. "Our partnership with United Way is a key element of our corporate philanthropy program and allows us to extend the reach of our efforts to foster physically active, engaged and sustainable communities where our employees, customers and consumers live and work."

DPS noted that the partnership with United Way’s GCL program will help push the company to achieving its philanthropic goal to give 100,000 volunteer hours and $10 million annually in charitable cash donations by 2015.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?