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Report: Loblaw, Uber team up for ‘Click & Collect’ grocery promotion
BRAMPTON, Ontario — Canadian grocer Loblaw has teamed up with ride-sharing service Uber to make it easier for shoppers without cars to pick up groceries they’ve ordered online, according to a report in The Global and Mail.
Loblaw’s “Click & Collect” service, which is being tested at three Toronto-area locations, enables shoppers to order their groceries online and then pick them up in store.
According to the report, the promotion lasts until the end of the day on April 20 and offers a free ride worth up to $30 (Canadian) to and from a Loblaw store for Click & Collect pickup.
In a statement sent to The Globe and Mail, Loblaw SVP, e-commerce Jeremy Pee said the grocer selected Uber versus other taxi companies to target those people in Toronto “who have already declared an interest in tech-based convenience.”