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7-Eleven experimenting with a healthier version of ‘fresh’ than is typically found in c-stores

BY Michael Johnsen

NEW YORK — Convenience retailer 7-Eleven has jumped on the "fresh" bandwagon, according to a report published last week in the New York Times. And while 7-Eleven has been serving up fresh for more than a decade with its variety of hot dogs and breakfast fare, now the focus is on fresh food items that will fit within a consumer’s diet plan, too. 

According to the report, 7-Eleven hopes to generate 20% of its sales from wholesome foods by 2015. “We’re aspiring to be more of a food and beverage company, and that aligns with what the consumer now wants, which is more tasty, healthy, fresh food choices,” Joseph DePinto, 7-Eleven CEO, was quoted in the report. 

The first to hit 7-Eleven shelves is a Bistro Snack Protein Pack, similar to one carried by Starbucks with items at under 400 calories. 

For the full report, click here

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Giant-Carlisle now operates 100 gas stations

BY Alaric DeArment

CARLISLE, Pa. — Giant-Carlisle has opened its 100th gas station, the supermarket chain said.

Giant-Carlisle, officially known as Giant Food Stores and owned by Ahold, said the gas station opened at a store in Souderton, Pa. The chain offers a loyalty program, Gas Extra Rewards, that provides discounts on gas when people shop at the supermarket’s front end and pharmacy.

In other news, the chain also announced several donations to charity organizations, including $102,350 donated by Giant division Martin’s Food Markets through this year’s Share a Holiday Meal program; the donation supports campaigns in various parts of Virginia.

Giant and Martin’s also donated $751,029 during the annual Candles for Kids campaign to support Children’s Miracle Network hospitals; the campaign raised $586,628 last year.

 

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App gives users access to NuVal scoring system

BY Alaric DeArment

NEW YORK — Health management services company ActiveHealth Management is offering the NuVal Nutritional Scoring System app as an interactive, educational tool to help people make healthier food choices.

The company began working with NuVal — which offers its nutritional scoring system to several supermarket chains, giving foods a score of 1 to 100, with 100 representing the healthiest foods — in 2010 to give users of ActiveHealth’s personal health website access to NuVal, allowing them to have instant access to NuVal’s nutritional scores through their smartphones and to store information about their food choices on the website.

"Our customers are looking for simple tools that help them make healthy decisions," ActiveHealth president and CEO Richard Noffsinger said. "By providing access to this popular, on-the-go nutritional scoring system and integrating it with our other healthy living tools on MyActiveHealth, we are empowering them to make those positive changes throughout the normal course of their days."


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